Umaï is the acronym for “A Brand With Impact - in french”. Born and established in France, this cosmetics brand aims to reconnect ecological beauty with common sense. Entire and coherent, she directs her choices at 360 degrees to maximize the transparency of her approach. It goes further than the traditional mentions "made in France" or "organic" by favoring local, innovative and biodegradable ingredients. It formulates its skin and hair care products in its own laboratory, where it has full control over the sourcing of its active ingredients and its carbon impact. Its mission: to help you change your habits with well thought-out products, suitable for everyone.