Guide: Choosing your serum

Guides

Choose your serum

Do you want to boost the performance of your beauty routine? Fall for a serum: you will see that it can make all the difference.

It is first of all for its very fine aqueous texture, which favors its penetration into the upper layers of the epidermis. But it is also for its high concentration of active ingredients, much higher than that of our other cosmetics (and which justifies its packaging in a small bottle: a little goes a long way!) Thanks to these characteristics, the serum is the ideal ally to target all our little beauty concerns. Dull complexion, imperfections, wrinkles, redness, tightness: it has the answer to everything (or almost!) in record time, as long as you know how to choose it.

Texture, active ingredients, properties: find the one that will make your heart beat (and your skin!)

#1 I choose my serum according to its texture.

Most serums have a light, watery texture that absorbs quickly into the skin. But there are also other versions that may suit you more.

The only thing to remember is that not all textures are applied in the same way or at the same time in your routine. Aqueous serum (water, gel, emulsion) is generally used on clean skin, between toner and moisturizer. “Heavier” serums, on the other hand, can be mixed directly with your day cream or night cream. This is the case with oily serums.

I want a liquid serum

This serum is the first of its kind to be formulated around 100% plant-based collagen. It is therefore perfectly suited to vegan people. Its minimalist composition has proven smoothing and plumping effectiveness.

Ideal for: mature skin lacking firmness.

The +: its spray presentation which allows it to be sprayed directly on the skin, without losing a drop.

I want a cream serum

Coming from green tech, this serum stands out for its complex and innovative formula boosted by 12 revolutionary patented active ingredients. A true elixir of youth with a “botox-like” effect suitable for all skin types.

Ideal for: skin marked by age.

The +: its powerful formula concentrated in a cocooning texture which envelops the skin in light comfort.

I want an oily serum

Formulated from macadamia and sesame vegetable oils, this serum-in-oil is enriched with vitamins, silicon and coenzyme Q10 to strengthen the skin barrier and prevent the effects of gravity on the skin.

Ideal for: dull and tired skin.

The +: its presentation in a roll-on bottle which facilitates application and allows you to take the right dose each time you use it.

I want a solid serum

Here is a solid, zero waste serum! Simply slide it over the skin of the face to extract the benefits. Rich in mango butter and prickly pear oil, it fights against wrinkles with a silky touch.

Ideal for: skin prone to dry and dehydrated skin.

The +: its 2-in-1 formula which intensely nourishes the skin while boosting it with a selection of antioxidant active ingredients.

#2 I choose my serum according to its active ingredients.

Certain cosmetic ingredients are particularly renowned for their clinical effectiveness on the beauty of the skin.

This is the case for vitamin C (brightening), retinol (anti-aging) and even hyaluronic acid (moisturizing).

No need for other active ingredients in the composition: they are the stars! And good news, it is in serums that we find the most interesting concentrations.

One clarification, however: keep in mind that these molecules and/or their dosages are powerful. Certain serums should therefore be used with caution. A serum enriched with retinol, for example, is only applied in the evening and requires wearing an SPF the next morning.

I want a vitamin C serum

Haute couture made cosmetic. This concentrate of light contains 15% tetrahexyldecyl ascorbate (a stable derivative of vitamin C). Its lightening and pro-collagen power is supported by the addition of ferulic acid, for supple and radiant skin.

Ideal for: mature skin looking for radiance.

The +: its delicious scent of rosemary and citrus concentrated in a light texture with a sunny yellow color.

I want a retinol serum

Dosed with 2.5% encapsulated retinol, this powerful anti-aging serum works overnight to rejuvenate the appearance of skin. It targets traces of hyperpigmentation, wrinkle density and loss of radiance.

Ideal for: skin showing emerging or established signs of aging.

The +: for even more benefits, this serum can be combined with The Organic Pharmacy hyaluronic acid serum.

I want a hyaluronic acid serum

Each bottle of this serum contains 200 mg of low molecular weight hyaluronic acid. Capable of retaining up to 1000 times its weight in water, it helps maintain plump skin and smooth the appearance of fine lines.

Ideal for: dehydrated skin, young or older.

The +: its completely natural rose scent (it contains Damascus rose water from organic farming).

I want a salicylic acid serum

A product of biotechnological excellence, this innovative serum is based on a synergy of encapsulated active ingredients. Gentler on the skin, it reduces the appearance of skin imperfections in just one month (*).

Ideal for: combination to oily skin prone to imperfections.

The +: its clinical approach to cosmetics which gives pride of place to sensoriality with a pleasant floral scent.

#3 I choose my serum according to my beauty concerns.

The serum is the ideal product to focus on a specific beauty issue.

Wrinkles, blackheads, redness, brown spots, discomfort: every beauty desire has its serum in a “clean” version. It is even possible to alternate serums over the months or seasons in order to adapt to the fluctuation of your skin's moods.

Even if it involves highly dosed treatments, don't forget that in skincare as everywhere, regularity is king! Make sure to apply your facial serum every day, morning and evening, to optimize its benefits on your beautiful skin.

I want a serum for my sensitive and reactive skin

Formulated around an upcycled organic coffee extract, this serum delivers intense protective effectiveness. Enriched with hyaluronic acid, it supports the skin's defensive mechanisms and plumps its surface.

Ideal for: delicate skin that feels tight easily.

The +: its presentation in a dropper bottle, to apply the right dose each time without wasting product.

I want a serum for my blackheads and blemishes

Packed with more than 70 active ingredients of natural origin, this serum targets all the minor concerns of skin prone to blackheads and enlarged pores. It gradually refines skin texture and helps cleanse the appearance of impure skin.

Ideal for: blemish-prone skin of adolescents and adults.

The +: ultra-concentrated in purifying, sebum-regulating and antioxidant active ingredients, it is nonetheless very gentle on the skin.

I want a serum for my wrinkled skin

This “tightening effect” serum contains peptides involved in preserving skin firmness. Enriched with rice phytosterol, rice bran and rice water, it combats the effects of oxidative stress and leaves the skin more elastic.

Ideal for: skin facing all the signs of aging (brown spots, wrinkles, loss of density and firmness, etc.).

The +: its milky, fine and silky texture which quickly penetrates the skin without leaving a greasy or sticky finish.

I want a serum for my dark spots

From the Odacité private collection, this anti-dark spot serum gently renews the skin's surface thanks to the keratolytic action of papaya enzymes. Its oily carrot macerate instantly gives you a healthy glow.

Ideal for: dull and uneven complexions.

The +: its soft texture as fine as silk which melts sensually on the skin with a glowy effect.

I want a serum for my dehydrated skin

The brand's best-seller, this hydrating facial serum provides long-lasting hydration for up to 8 hours. It preserves the skin's moisture balance on a daily basis with a fresh, non-greasy texture.

Ideal for: all skin types who want to maintain their comfort and plumpness.

The +: formulated with 99% ingredients of natural origin, it is vegan, made in France and certified organic by Ecocert.

I want a serum for my damaged skin

This creamy serum delivers a triple rehydrating, soothing and antioxidant action. It effectively supports the skin's natural functions while strengthening its protective film against external aggressions.

Ideal for: dehydrated, sensitive skin lacking comfort and radiance.

The +: its fresh and fragrance-free formulation which respects sensitive skin.