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  • Dentifrice Blancheur (+7 ans) Whitening Toothpaste (+7 years) - What Matters

What Matters

Whitening Toothpaste (+7 years) What Matters

12.95 CHF 
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Bottle - 90ml
Refill - 180ml

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Free delivery
from 40 CHF
Payment by invoice
Cumulate
13 HappyPoints
100% Clean
100% Clean
Cruelty Free
Cruelty Free
Without E.O.
Without E.O.
Bio
Bio
Vegan
Vegan
Naturel
Naturel

What ?

An organic whitening toothpaste that leaves teeth stronger, healthier and brighter with fresh breath.

For who ?

Suitable for adults and children from 7 years old (fluoride dosage: 1450 ppm, recommended by the WHO and the French Union for Oral Health).

Why do we love it?

The pretty bottle of What Matters whitening toothpaste is made of reinforced glass®. It is 3 times more resistant than classic glass, but also 100% recyclable and refillable thanks to eco-recharging.

More information

What Matters organic toothpaste

What Matters brand whitening toothpaste is an oral hygiene product suitable for sensitive gums, usable from 7 years to 127 years! Its whitening formula with 99% natural ingredients preserves the natural shine of enamel while fighting plaque and cavities.

This organic toothpaste contains fluoride (to strengthen teeth and prevent cavities) as well as natural silica powder (to limit the appearance of dental plaque without damaging the enamel). Its icy strong mint taste leaves a pleasant sensation of freshness and cleanliness in the mouth.

It is packaged in a pump bottle which delivers the right dose of care in just one press. Made of reinforced glass®, it is more resistant and retains broken glass in the event of breakage, for a safer bathroom. Fully recyclable, it is also refillable at will.

How to us it ?

Our advice for using What Matters whitening toothpaste

Wet your usual toothbrush and put a squeeze of whitening toothpaste on it. Brush your teeth and gums with gentle movements for 3 minutes. Rinse with clean water. Repeat this ritual 2 to 3 times a day to maintain a healthy mouth.

Main material of the packaging : Glass

Barcode : 3770022841253

Ingredients

Aqua, Hydrogenated starch hydrolysate, Glycerin, Hydrated silica, Decyl glucoside, Cellulose gum, Decyl glucoside, Aroma*, Sodium fluoride, Stevia rebaudiana extract*, Sodium hydroxide, Limonene *ingrédient issu de l’Agriculture Biologique

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Complies with our 100% Clean Beauty selection chart
Whitening Toothpaste (+7 years) What Matters Suisse

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Discover What Matters

Since 2020, What Matters has been re-enchanting the daily lives of thousands of families with products that are “good for us and good for the planet”. Care, hygiene, oral, home: its formulas are made in France, certified organic, vegan, but also effective and pleasant to use. And for its founders, Charlotte Catton and Franck Ladouce, the container matters just as much as the content. These everyday essentials are packaged in designer, refillable bottles, most of which are made of reinforced glass® (3 times more resistant, prevents breakage in the event of breakage, 100% recyclable). Ultra-light, the brand's eco-refills weigh less than 7 grams (i.e. ½ pot of yogurt), which represents a 70 to 90% reduction in plastic compared to conventional containers.

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